Legal Analysis of Google’s AdWords Programme and its Conflict with Indian Competition Law

I have recently written a post for the India Law and technology Blog titled “Legal Analysis of Google’s AdWords Programme and its Conflict with Indian Competition Law”.

The post shall try’s to determine whether there is any substance in the allegations leveled against the internet giant of violating competition laws across various jurisdictions and whether there is a solution available to Google without banning the software all together.

Google and its Anti – Trust Woes (Again !!)


Google has once again courted trouble, literally speaking, against itself in the competition sector with matchmaking portal BharatMatrimony.com having filed a complaint against Google in the Competition Commission of India, citing discriminatory trade practices related to its AdWords program.

The issue arising out of the complainant is the same one which was raised against Google earlier in  Eximcorp India Pvt. Ltd. v. Google India Pvt. Ltd. (Case no. 68/2010) before the Commission.  The commission in its previous decision had concluded that there was no prima – facie evidence to make out a case for further investigation by the Director General into the matter.

Doesn’t look like Google’s Anti – Trust woes are ending anytime soon !!